French join global TV news battle - by Peter Feuilherade
France 24, the new international news channel promising "a specifically French outlook", launched on the internet in colourful style ahead of its near-global launch on satellite. A suitably Parisian flavour was provided by the backdrop - the Champs d'Elysees and Place de la Concorde.
Then the strains of soul singer Barry White's 1970s classic Love Theme and a female announcer welcomed English-stream viewers to "France Vingt-Quatre (24), the new international channel coming to you from France".
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