timesofmalta.com - Malta wants cruise passengers to stay a little longer - by Fiona Galea Debono

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Malta wants cruise passengers to stay a little longer - by Fiona Galea Debono

The Malta Tourism Authority will be embarking on a drive to promote the cruise-and-stay niche market in the coming months, Parliamentary Secretary for Tourism Mario de Marco said yesterday. Speaking about the importance of the resilient and growing cruise lining industry from aboard the MSC Poesia, which was on its maiden call in Grand Harbour, Dr de Marco said the plan was to have passengers starting or ending their trip in Malta, rather than just staying for a couple of hours. He said the intensified marketing initiative was being undertaken with the collaboration of Malta International Airport, Viset and cruise liner operators. Three major operators have already confirmed they would be selling cruise-and-stay packages, using Malta as a departure.

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