Flower exports may fall 20% this year
The Indian 300-crore flower export market is likely to shrink 15-20% this year owing to global recession. With fertilizer costs also doubling, the industry foresees a price rise by 10%. Besides, the increase in petroleum prices has led to the increase in packaging material, such as polythene PP covers. Even the price of corrugated boxes has doubled. All this has affected exports of floriculture industry to markets like Europe, Japan, China and US. Shrivardhan Biotech CEO Ramesh Patil says, “Flowers are considered to be a luxury item. The demand for flowers has gone down as buyers are not ready to spend much on them due to their perishable nature. It has badly affected our sales during Christmas, Valentine’s Day and Ohigan (Japanese festival).
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