Advertise On EU-Digest

Annual Advertising Rates

1/23/16

US Voter Privacy - "Big Brother": Thanks to big data, US parties know all about voters

If you're an American voter and have provided personal information to a company, chances are data groups have shared it with political parties to help them target potential supporters.

One of the main players is NGP VAN, which manages the Democratic National Committee's database.

Its name recently surfaced in connection with a data breach blamed on a technical glitch that enabled the campaign of presidential hopeful Bernie Sanders to access voter data belonging to rival Hillary Clinton.

The incident raises questions about the reach of the database.

"Everyone" is in there, Kevin Thurman, who served as Clinton's deputy Internet director during her last campaign in 2008, said with a laugh.

"Every voter in America, since 2004, dead or alive."

NGP VAN estimates the number at about 195 million people, far more than the 146 million currently registered as voters. Voter registration is not mandatory in the United States.

Read more: Big BrotherFlash - Thanks to big data, US parties know all about voters - France 24

No comments: